Resources Library

Persuasion, Emotion & Trust in Design (PET) — Resources

Podcasts, whitepapers, recordings and tools from HFI faculty and the wider community — filter by module or search across the full catalogue.

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Module

Showing 4 of 33 resources

Whitepaper

Research · 2026

An HFI-authored whitepaper distilling the current evidence base and playbooks for Persuasion, Emotion & Trust in Design (PET).

PDF · 24 pages

Podcast

Episode 101

Two senior architects discuss applying Persuasion, Emotion & Trust in Design (PET) inside enterprise programmes.

38 min

Video

Masterclass

A recorded live session covering core frameworks and worked examples on Persuasion, Emotion & Trust in Design (PET).

52 min

Tool

Free · Interactive

A short diagnostic that maps your team's current maturity across the Persuasion, Emotion & Trust in Design (PET) capabilities.

Online tool