Proof Points

Case Studies

Faster Decisions

32%

Alignment Uplift

2.4x

Less Rework

18%

Practitioners Certified

240

Case Study 1

Evidence over opinion. Principles over preference.

Problem

CUA™ equips you to frame problems, interpret evidence, influence stakeholders, and make experience decisions.

Solution

Enterprises lose $13,400 per employee per year due to missing decision-quality and problem-framing skills — the exact cognitive capabilities that form the science of user experience.

ArcProof 2026 State of Workforce Skill Gaps Report

Approach

CUA™ develops the communication, reasoning, and decision-making capabilities that make your expertise influential. CUA™ empowers you to work with AI, accelerating research and design execution with sound judgement.

Outcomes

  • 32% faster research-to-decision cycles
  • 2.4x stakeholder alignment scores
  • 18% reduction in rework across squads
  • Higher retention across the experience team
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